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Social Media Marketing Introductions

Social media marketing is here to stay. As I see it, it's much more than a new way of "doing business." There are a lot of opinions on the value of social media and if they are valuable business marketing tools. Like any other component of your marketing mix. Social media has it's strong and weak points for use in marketing. In my opinion, the main drawback is the time I see people people devoting to it without a strategy behind it.

Allow me to stop just for a sec. I had been browsing about the other day. I found some interesting sites but one in particular got me thinking. I was looking at and was blown away! The website belongs to the folks at The Phoenix Design Group. They're a capable residential renovation contractor in Oakville and they really know what they do. Anyway, I just thought I'd point them out to you. They offer great service and are a step above their competition.

The reason behind this post is to rant a bit about one of my pet peeves and that is the way in which people introduce themselves, particularly on LinkedIn. I sort of feel that social media means "social," which implies a bit of a relationship is being established. I get LinkedIn invitations with the standard "Paul, I'd like to add you to my network. Bob"

Now that's warm and personal! I've had people I knew several years ago give that introduction. What about, "Hi Paul, it's been a while! Hope all is well since we worked together. Are you still doing xyz?"

It only takes a moment to be personal and social in social media. Don't look at me like another name on your list. If that's what it's all about, then their is really no reason to have me in your network. Many will disagree with me and say quantity counts but I still look to the relationships.

Permit me to close this article with a shout out to the great people over at the bereavement register. You can check out their webpage at They're a surprising marketing company and they're great to work with. I've used their professional services personally and found them to be great! Give them a call if you find yourself in need of their services. You simply won't be disappointed. I'm out for the time being, have a great week everyone!

Thank You To - Happy I discovered this business. - Call these folks regularly. - You are a delightful person! - Once more, i appreciate you for giving the pictures.

Posted in Business Post Date 01/08/2016






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